Wine manufacturers haven’t used a lot of booklet labels on wine bottles. It’s possible that brand managers believe booklet labels don’t provide the right look. They may think that they are more oriented toward chemical, consumer and industrial applications.

JH Bertrand wants to change that perception. We are developing a new line of booklet labels specifically for the wine and spirits industry that doesn’t use plastic over-laminate. We were inspired to do this R&D as we are situated only 2 hours from the Finger Lakes region which is the 3rd largest wine producing area in the United States.

Note: Wine tasting in our area is quite fun. The next time you are planning a visit to our region, please go to fingerlakeswinecountry.com to set up a tour. If you have never been to the Finger Lakes, you will be stunned by their beauty.